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A project in GenRank is a self-contained tracking configuration. It tells GenRank which brand to monitor, which website domain to associate with it, which geographic market to focus on, which competitors to benchmark against, and which prompts to run in ChatGPT. All of your visibility data — mentions, perception, competitors, sources — is scoped to a project.

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What a project contains

Each project has five core settings:
Use geo targeting to measure how your brand performs in specific markets. A brand that appears in UK responses may be absent in US ones — or vice versa. Running separate projects per region gives you a clear, unambiguous view of each market rather than mixing data across them.

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How to create a project

You set up your first project during onboarding. Additional projects (on Pro and Scale plans) can be created directly from your dashboard.
1

Go to onboarding or create a new project

If you’re a new user, the onboarding flow walks you through project creation automatically. If you already have an account, open the dashboard and select New Project from the project switcher.
2

Enter your brand name and domain

Type the brand name exactly as you want GenRank to detect it in ChatGPT responses. Add your website domain so source and citation data is attributed correctly.
3

Set your geo target

Choose the geographic market you want to track. This scopes how prompts are executed and ensures visibility data reflects the right regional context. You can change this setting later.
4

Add competitors

Enter the names of the competitor brands you want to benchmark against. The number of tracked competitors depends on your plan: 3 on Essential, 10 on Pro, and custom on Scale.
5

Build your prompt set

Add the prompts GenRank will run in ChatGPT each day. You can create prompts manually in the Prompt Manager, generate them from a URL using Page Scan, or import them from your Google Search Console data.

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Project limits per plan

Free and Essential plans include a single project. If you need to track more than one brand or market simultaneously, upgrade to Pro or Scale.

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When to use multiple projects

Multiple projects are most useful when you need visibility data to stay clearly separated. Common reasons to run more than one project: Multiple brands. If you manage more than one brand — whether as an in-house team or an agency — each brand should have its own project. Mixing brands in a single project makes it impossible to isolate their individual performance. Multiple geographic markets. The same brand can have very different ChatGPT visibility in the US, EU, and UK. A separate project per region lets you track each market independently, compare results side by side, and prioritize where to invest in content or GEO improvements. Different product lines. If your company operates in distinctly different categories — each with its own competitor set and relevant prompts — separate projects help you keep those category signals from bleeding into each other. Agency use cases. Agencies managing AI visibility for multiple clients use projects to keep each client’s data isolated, making reporting clean and client-specific.
If you’re an agency or managing a multi-brand portfolio, the Scale plan gives you a custom number of projects with no fixed ceiling. Contact us to discuss your setup.